Deborah Kircher Graulich
Owner, President, Heartfelt Home Care
Owning a business that provides personalized care to adults at a time when they need assistance and hope is challenging and rewarding. We need to take into account each client’s needs and background, listen to what the client wants, and respond with care and concern.
Debbie’s hope is that the services of Heartfelt Home Care are major contributing factors to our clients’ quality of life. When we support their ability to carry out important daily activities and routines, our clients tell us about a greater sense of well being, even during difficult times.
Debbie Graulich has a successful business history in service business ownership, having been an entrepreneur since 1996. While owning her Merry Maids businesses, Debbie received numerous awards including the Dallen Peterson Award of Distinction four (4) times in the last five (5) years of franchise ownership. Her franchise was among the Top 20 Best Run Merry Maids businesses in the United States and Canada. The criteria for this award were based on employee and customer retention, profitability, leadership, and customer feedback. She sold these businesses in 2006.
While owning the Merry Maids businesses Debbie noticed that senior citizens and people with disabilities needed more help than Merry Maids could deliver. This insight led her to start volunteering her time with the senior citizens in her neighborhood. Debbie took seniors to the doctor and to shop, helped with housework, and most important, was a true friend to those in need. During this volunteer experience Debbie had no idea that this would form the basis for her next business challenge.
Over this time, Debbie began to know she was passionate about giving back to those in need while owning her own business. In 2007 she started a home care franchise. Then in November 2012, Debbie’s business became independently owned and operated and was renamed Heartfelt Home Care. This business helps senior citizens, people with Alzheimer’s disease and other forms of dementia, people with disabilities, people with cancer, those who need short- term and long-term help after an illness or surgery, and those needing long-term care.
Debbie takes great pride in hiring outstanding caregivers, who are screened and thoroughly trained. She works hard to ensure that clients are matched with the caregiver who best meets their needs. Each client is treated with dignity, compassion, and respect, as outlined in the Heartfelt Home Care Client Bill of Rights.
Debbie understands the difficulty faced by members of the “sandwich generation” including every son, daughter, niece, or nephew caring for loved ones. She also understands the fierce need many of her clients have to remain at home and live as independently as possible. This insight into the needs of the elderly and their concerned family are personal, as she is also a long-distance caregiver to her own parents who live in Delaware. Debbie also lived with her grandmother as she went to school and realized the loneliness and isolation a senior can feel living alone.
Debbie has since moved her parents back to New Jersey and they are now proud Heartfelt Home Care Clients! She is extremely happy to have the support of our RN, Judee and our Home Health Aides to maximize her parents independence, quality of life and happiness along with the team enabling her to continue to run her business and enabling her to spend quality time with her parents instead of just working for her parents to get shopping, etc completed. Debbie says. “Because of the Heartfelt Home Care team, I can spend quality time visiting my parents. It has certainly lightened the responsibility load for me!
Debbie grew up in Florham Park and Whippany, New Jersey. She attended County College of Morris and Fairleigh Dickenson University where she majored in Business. Debbie is a board member of Home Health Services and Staffing Association of New Jersey. She received the Angies List 2013 Super Service Award for Senior Home Care for the Tri-State Area.
She has three grown children and two grandchildren. In summary, Debbie Graulich understands the needs of her clients and assures that those needs are met with dignity, integrity and compassion. Debbie’s intent to personalize her clients’ care leads to her utmost goal – to maximize their independence and the ability to live their lives to the fullest extent, giving them the “Quality of Life” they so deserve.